Sylvania Automotive TV
We produced several North America-wide TV campaigns, as well as a number of longer-form videos for Sylvania Automotive Lighting. The work took us from Maine to California, and to the mountains of Montana and the Bonneville Salt flats.
OSRAM’s lighting division, Sylvania Automotive Lighting, called on us to produce a number of TV campaigns for the US and Canadian markets. They were concerned with excellent production values, of course, but also, since they were often making comparative claims, that we were able to be absolutely accurate in representing their lighting products.
Some of this work was produced through my production company, Airstream Pictures, some were produced in cooperation with other production companies, if the particular requirements of the creative were better served that way.
The creative for these campaigns was as good as it gets, and was developed by Sylvania’s agency, Garrand in Portland, Maine.
TV Production, Casting, Original Music, Editing, Sound Mixing